Kyle, like many of us, has had a winding path to where he is today. The things he’s learned along the way have helped form and develop his unique coaching methodology.
After selling his company at 28 years old, Kyle wasn’t sure what to do, so he went back to school to study Psychology. Soon thereafter, his new mentor, a professor, asked him if he’d like to become a consultant in the organizational psychology space.
It was in this role that Kyle was put in a situation that would dictate his career path from then on.
New to the consultant position, Kyle figured he’d be shadowing a colleague when he flew in to meet with the CEO and other executives of a billion dollar company. It wasn’t until the night before the big meeting that he found out he and he alone would be going in.
In this moment Kyle had to make a decision: Bail, or take the risk and see how he did. It was then that the idea of Emotional Strategic Reaction was born. Instead of following his initial instinct and high-tailing it out of there, he decided to take a step back and assess what he wanted from the situation: Why not take the challenge head on and see how he fared?
It was a good thing he did because the company in question became a client for five+ years.
Kyle ended up becoming a strategy consultant for Fortune 500 companies, but something didn’t sit right with him.
All of these businesses were focused on one thing: Profit. These were billion dollar organizations, so what difference did a few thousand more dollars actually make? Whose life would really be different based on that additional margin?
From this line of questioning came the seed for Strategy for Social Good, a policy that rejected profit for profit’s sake and instead prioritized positively impacting people’s lives while still increasing returns.
Today Kyle teaches this strategy to organizations dedicated to making a difference in the lives of both their employees’ and the general public.
In addition to coaching companies on Emotional Strategic Reaction and Strategy for Social Good , Kyle is also the CEO at Spark Policy Institute, a founder of the Choice Strategy Group, an official member of the Forbes Coaches Council, and has been published in The New York Times, Forbes, The Huffington Post, and The Good Men Project.
Spark Policy Institute develops innovative, research- and community-based approaches to help our partners solve complex societal problems that defy easy solutions.
Choice Strategy Group understands market trends and uses industry expertise to expose hidden opportunities that create long-term value.
At Choice Strategy Group, you can trust our team to push you, and lead you to maximum value creation.
Kyle Brost is ready to help you harness the power of emotion to get what you want from your business. Utilizing the tools of The Art Of Strategic Reaction and Strategy for Social + Good, Kyle can take your team from reactionary to rational, from solely profit-focused to increasing returns while spurring social good.
“In my experiences with Kyle, he has been a highly effective consultant and engaging presenter. He has a tremendous ability to think strategically, to skillfully challenge the thinking of others and to make complex ideas easily understandable by sharing common experiences.”